NOTO is a natural, fluid in gender, multi-use cosmetic line that is packed with uncomplicated yet high performing natural & organic ingredients. The aspiration to be well is something they hold dear, and believe it should be available for everyone. They also focus on: Inclusivity — Customer Reviewed Real Results — Minimal Editorial Design — A Deep Give Back Philosophy — Vegan & Cruelty Free — Activism Through Identity NOTO celebrates the authentic and diverse layers of what self expression and beauty can mean. They are a champion for ferocious courage in individuality with conscious living, cultivating a creative and mindful community. They encourage you to be as minimal or as expressive as you wish.